Tik Tok logo ; Credit : AFP
TikTok has established a majority American-owned joint venture to operate its US business in order to avoid a ban over its Chinese ownership.
Tik Tok is a global digital entertainment powerhouse but its mass appeal and links to China have raised concerns over privacy and national security.
The TikTok USDS Joint Venture LLC will serve more than 200 million users and 7.5 million businesses while implementing strict safeguards for data protection and content moderation, the company said.
The new structure responds to a law passed under US President Donald Trump’s predecessor Joe Biden that forced Chinese-owned ByteDance to sell TikTok’s US operations or face a ban in its biggest market.
Trump welcomed and claimed credit for the deal, but also thanked Chinese President Xi Jinping for approving it.
